Free Markup Calculator — Selling Price from Cost & Markup %
~15 seconds
Markup is the percentage added to your cost to arrive at the selling price. Enter your cost and markup percentage to instantly find your selling price, profit amount, and the equivalent profit margin.
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Examples
Retail product
Cost: $40 | Markup: 75%
Calculation
- Markup amount: $40 × 75% = $30
- Selling price: $40 + $30 = $70
- Margin check: $30 / $70 × 100 = 42.86% margin
Selling price: $70.00
Equivalent margin: 42.86%
Wholesale to retail
Wholesale cost: $12 | Markup: 100%
Calculation
- Markup amount: $12 × 100% = $12
- Retail price: $12 + $12 = $24
- Margin: $12 / $24 × 100 = 50% margin
Retail price: $24.00
100% markup = 50% margin