Free Pricing Calculator — Set the Right Selling Price
~15 seconds
Struggling to price your product or service? Enter your cost and the profit margin you want to achieve, and this calculator instantly tells you the exact selling price to hit your target — along with the markup percentage.
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Examples
Freelance rate
Cost (time/tools): $200 | Desired margin: 40%
Calculation
- Selling price = $200 / (1 - 0.40)
- Selling price = $200 / 0.60 = $333.33
- Gross profit: $333.33 - $200 = $133.33
- Margin check: $133.33 / $333.33 = 40%
Charge: $333.33
Profit: $133.33 (40% margin)
Physical product
Cost: $15 | Desired margin: 60%
Calculation
- Selling price = $15 / (1 - 0.60)
- Selling price = $15 / 0.40 = $37.50
- Markup: ($37.50 - $15) / $15 = 150%
Selling price: $37.50
60% margin = 150% markup